In this competitive industry of freelance writing, reputation is everything. While there are many things that your reputation depends upon, of vital importance is the work you produce that’s available for public view. In order to establish your brand as a talented writer, you have to create a web presence – one that is available [...]
Online Reputation Management, Part 3 — Dealing with the Negative Review
You’ve started encouraging your customers to post reviews online and their opinions are pouring in. You’ve got four-star and five-star reviews aplenty…but what happens when you get that one-star review? It’s difficult—excruciating, even—to read a scathing review that attacks everything you’ve worked so hard to build. However, that negative review isn’t nearly as bad for [...]
Online Reputation Management, Part 2 — Improving Your Business Reputation
You’ve got a business website, you’ve set up Google alerts for your company, and you’ve got registered business usernames on every social media site imaginable. You’ve got legions of satisfied customers…but you still don’t have any reviews, and a Google search of your company only reveals the things you’ve created. So how do you translate [...]










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