Tag Archives: Web Presence

GPS and the Business Traveler for Better Positioning

At first blush, it seems that very few companies should advertise to business travelers. Those in the hospitality industry, and perhaps those that specialize in office supplies, may have the most compelling reason to reach out to those who travel for business. In reality, almost all businesses should keep out of town visitors in mind [...]

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Look, Mom, No Website! – How to Create an Atypical Web Presence

The number one rule of marketing your new business in this technology-heavy society is developing a website to share with the world. However, the truth of the matter is, website design is costly and many start-up businesses just don’t have the extra funds to get it done in the beginning. There are a few great [...]

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Branding Yourself as a Talented Writer by Creating a Web Presence

In this competitive industry of freelance writing, reputation is everything. While there are many things that your reputation depends upon, of vital importance is the work you produce that’s available for public view. In order to establish your brand as a talented writer, you have to create a web presence – one that is available [...]

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Generating Massage Therapy Traffic With the Want Versus Need Cycle

Businesses and consumers alike are feeling the strain of current economic conditions.  The result, a shift in consumer spending habits, creates an environment where every dollar is stretched to its limits. Basic needs, such as groceries, child care, and living expenses, far outweigh extraneous expenses such as massages and other holistic medicine techniques. This “need [...]

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