Wait a minute! One of the ways that Google and the other search engines index websites is by looking at keywords – right? If three or four instances of a keyword is good, 100 has to be better – doesn’t it? The real answer to that question is ‘no.’ In fact, using a keyword too [...]
Analytics — What are They and Why do They Matter?
Any activity done on the web with internet data, specifically for business websites, is meticulously managed in the background by a formulation of measurements, or more accurately, analytics. Analytics is a key tool used in businesses to assess, address and find solutions for maximizing profitability. Analytics takes into account any existing and available data about [...]
Small Business Professionals Build A Better Online Home with Links
The current economy has made marketing small business more difficult than ever before. Including relevant and useful links in your marketing plan, and seeking inbound links from related websites, can help you build a better marketing plan and increase your search engine rankings. Let’s face it, the world of Internet marketing is confusing – especially [...]











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