Archive | February, 2012

How Has Cloud Computing Changed Business?

On paper, cloud computing can sound like something out of a George Orwell novel. We moved all our data into the Cloud. You can access the Cloud any time, anywhere. The Cloud is everywhere.   We’ve gone Cloud and we’ll never look back! Though “the Cloud” may sound like a cult or a major security [...]

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What is Your Social Media Ranking??

The advent of social media changed more than just the way we communicate — it developed into an integral marketing platform upon which today’s top entrepreneurs base their marketing campaigns. Sites like Facebook, Twitter and Commonfig provide business owners with an excellent opportunity to increase their visibility, promote brand awareness and develop rapport with their [...]

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Three New Digital Solutions for Capturing and Sharing Content — ThaTrunk, Spling, SnipSnap

The Internet gives us the most powerful communications platform the world has ever known, making every aspect of communication easier. From simple e-mails and instant messages to robust social media platforms sharing content, the world has been flattened by technology. Every week new applications and programs are created to help make the Internet more functional. [...]

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How To Produce a Viral Campaign: Part Four – Beyond the Video

You’ve spent the time brainstorming to create the perfect hook, developed an offer that is sure to appeal to your target audience, produced a perfect video, and distributed it via media outlets most likely to appeal to your demographic…now what? The truth is, viral marketing doesn’t end with the video. There are plenty of opportunities [...]

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How To Produce a Viral Campaign: Part Three – Developing the Video

Finding the hook for your viral campaign might be the most difficult part, but the scariest is most likely developing the video. From finding the right videographer and developing the script to the bill at the end of the shoot, the process is fraught with potential pitfalls. Properly produced, the right viral video can mean [...]

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