Archive | January, 2012

The New Twitter

Posted on January 31, 2012 by in Networking, Social Media

Another new Twitter? I still haven’t recovered from Twitter’s 2010 makeover! Well, welcome to the new new Twitter: a transformation from a meager microblogging site to a full-blown platform. The changes were announced on Twitter’s blog on December 8, 2011 and critics are already singing (tweeting?) the new Twitter’s praises. So what is this “new [...]

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Top 6 Apps – What You Can Learn from Them and Why They Work

Posted on January 24, 2012 by in Mobile Media

There are over 500,000 apps in the App Store alone, but the average iPhone user only has 108 apps. So what separates those top 100 apps from the other 500,000? An ingenious premise, sure. An easy-to-use interface. A free price tag certainly doesn’t hurt, either. Usually, however, there’s just one thing separating a hit app [...]

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How to Run an Effective Social Media Contest on Facebook

Posted on January 19, 2012 by in Commonfig, Marketing, Social Media

Few things generate more buzz about your brand than a Facebook contest. It’s the perfect social media marketing tactic to increase brand recognition and gain fans at the same time. Facebook contests are easy to share, easy to promote, and easy to enter.  Besides, giving out prizes is a fantastic way of “giving something back” [...]

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QR Codes – Changing the Face of Advertising

Posted on January 16, 2012 by in Blogs, Marketing, Mobile Media

Walking through the streets of Tachikawa-shi, Japan, the beautiful glass N Building is a shinning beacon, drawing the eye and catching the attention. Wait a minute and look again. That is no ordinary building. Instead it is a giant QR code – the entire side of the building is free advertising in the form of [...]

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The Mind Control of Marketing – Helping Consumers Decide

Posted on January 12, 2012 by in Blogs, Marketing

A very long time ago, a little company called Procter and Gamble made a decision, one that changed the face of advertising. They recognized that reaching their targeted consumer base meant changing their marketing plan to be specific. They began to produce special programs (radio first, followed by television), to reach those most likely to [...]

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