Archive | September, 2011

Building Confidence with Internet Marketing

There are some brand names and companies that consumers just trust. Johnson & Johnson’s Baby Shampoo, Levi’s, and Kraft Foods are just a few examples of companies that have used marketing to build consumer confidence in their products. As we have transitioned into the digital age, online Internet marketing demands entrepreneurs develop their web presence [...]

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Resume Writing 2.0 – Entering the Virtual Age

Don’t let the term “virtual” intimidate you. Although it sounds complicated, it’s really just a new twist on an old standby with one great advantage: this format is much more likely to be seen by someone looking for a job candidate with your exact profile. Finding employment using a paper job resume has always been [...]

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More Than One In A Million: Standing Out In the Insurance Industry

Understanding the best way to experience success in insurance marketing means understanding that there is no such thing as a one-size-fits-all marketing plan for the insurance business. The new business owner who is in need of business coverage may never find your insurance agency if you rely on the yellow pages for your advertising efforts. [...]

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Tapping Into the Social Media Network’s Captive Audience

“FaceBook me!” “Follow me on Twitter!” and “Check me out on YouTube!” are all common phrases many of us hear on a daily basis. It should come as no surprise, therefore, that 46 million Americans login to one or more social media sites every day, with the majority, 52%, utilizing FaceBook. Obviously, tapping into this [...]

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Creating a Plan to Use Commonfig and Connect to Service Seekers

It’s no surprise that many business owners tackle social media marketing head on, and quickly see their efforts are in vain. There’s an old, simple, saying that clearly applies: “Fail to plan, plan to fail.” You cannot manage a successful social media strategy if you don’t thoroughly plan one. With a website like Commonfig, there [...]

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